ČEZ Prodej

Goals

• to transfer the existing offline process into an online web-based environment
• to service a greater number of clients thanks to a digital platform
• to create a self-service system that reduces the load on the branch network

‍

Context

The electricity consumption tariff per circuit breaker with ČEZ Prodej could only be changed offline and meant going through a lengthy, repetitive process both for the customer and the branch office.

Therefore, the company’s management decided to transform the process into a digital form and make it several times faster.

Challenge

The biggest challenge that we had to overcome was coming up with a design concept that respected the client’s existing brand while flexibly responding to its parallelly developing visual identity.